Lupita Franco Peimbert is a former television and newspaper reporter in the San Francisco Bay Area, California. She was a finalist for the John F Knight Fellowship at Stanford University and received a GLAAD media award for fairness in reporting. She has also worked extensively for governmental agencies, supporting communications, outreach, and strategic messaging. In 2019, she was nationally recognized as Innovator of the Year by the American Association of State Highway and Transportation Officials (AASHTO) and the State of California as Public Affairs Program of the Year for Crisis Communications during the Carr Fire. Lupita was born and raised in Mexico and has lived in Northern California for 25+ years. She is fluent in English and Spanish, and a beginner in French.

Lupitanews.com is an online publication about culture, activities, and diverse communities in San Francisco, California, the U.S., and Mexico. Its objective is to create original content aiming to inspire people to do what they really love. Our mission is to share stories, information, and events that are unique and positive.

Lupita Franco Peimbert is a Leadership California graduate (2009) and was the Spanish-language Director for the NAHJ Bay Area Chapter (National Association of Hispanic Journalists.)

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